The latest State of the Blogosphere report from Technorati CEO David Sifry provides evidence of the continuing growth and diversity that is occurring in the world of blogging. What I find interesting is how responsive the b-sphere is to current events - in contrast to the perception held by some people that blogging is all about diaries and IAAM (It's All About Me!). [Click on the chart to enlarge it.]
Some highlights from the report:
- Technorati is now tracking more than 57 Million blogs.
- The blogosphere is doubling in size approximately every 230 days.
- About 55% of all blogs are active, which means that they have been updated at least once in the last 3 months.
- About 100,000 new weblogs were created each day in the previous three months.
- The total posting volume of the blogosphere has leveled off at about 1.3 million postings per day.
- The globalization of the blogosphere continues. Both English and Spanish languages are more universal than the other two most dominant languages, Japanese and Chinese, which seem to be more regionally localized.
- Coincident with a rise in blog posts about escalating Middle East tensions throughout the summer and fall, Farsi has moved into the top 10 languages of the blogosphere, indicating that blogging continues to play a critical role in debates about the important issues of our times.
While the descriptive data are useful, with all the information being collected by Technorati (such as on tags and links), I would hope that a more analytic approach to the data might be taken in the future - perhaps something that would provide parallels to the Internet data being reported by Pew. How many blogs - and blog posts - are tagged with health-related terms for example?
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