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» Healthcare Communications OR Social Marketing? from HealthCareVox
Craig Lefebvre addresses the confusion many may have about the differences between social marketing and healthcare communications in this insightful post.... [Read More]

» Sometimes Communications May be Enough from On Social Marketing and Social Change
One of the senitivities some of us social marketers have (in case you haven't noticed) is seeing communications campaigns passed off as 'marketing' ones. Speaking for myself, it's not that there aren't plenty of creative and effective health and social [Read More]

» The National Diabetes Education Program from On Social Marketing and Social Change
Diabetes is the 6th leading cause of death in the US and nearly 7% of the US population (20.8 million) is estimated to have the disease. Beginning in the late 1990s, the National Institute of Diabetes, Digestive and Kidney Diseases [Read More]

» Social Marketing and Hand Hygiene Promotion from On Social Marketing and Social Change
Social Marketing Analysis of 2 Years of Hand Hygiene Promotion Infection Control and Hospital Epidemiology, 2008. Authors: Mah MW, Tam YC, Deshpande S Objective: To assess published hand hygiene behavioral interventions that employed a social marketing... [Read More]

» Discovering 2700 More Social Marketers from On Social Marketing and Social Change
I just returned from Nashville where I sat in on some of the Training Institutes for developing local systems of care for children and adolescents with mental health needs and their families. The meeting convened over 2,700 professionals, kids and fami... [Read More]


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